Organic Lamb Market

Organic Lamb Market Outlook (2023 to 2033)

The Market for Organic Lamb can be expected to expand at a value based CAGR of 4.20% and show an increase in revenue from US$ 259.60 Million to around US$ 829.8 Million by 2033.

Organic Lamb Consumption Analysis (2018 to 2022) Vs. Market Estimations (2023 to 2033)

The Organic Lamb Market has witnessed significant growth in the historical period registering a CAGR of 2.9% in the historical period and is valued at US$ 259.60 Million in 2023.

There have been rapid changes in lifestyles of consumers along with the rise in working population that has shown a keen inclination toward convenience food products. Hence Manufacturers in the organic lamb market space are increasingly offering ready-to- cook organic lamb to attract more customers. Several key players involved in the production of organic lamb are providing specialised cuts of lambs such as leg cut, breast, dried lamb, ground and others, in an attempt to diversify their portfolio.

Manufacturers are also offering meals, including organic lamb, for health conscious consumers that demand organic food. Products are being sold via e-commerce and delivered directly to end users, thus catering to the convenience factor as well. Increased push from manufacturers for offering health benefits along with convenience is expected to bolster the expansion of the organic lamb market size over the coming years. The global market for organic lamb is estimated to reach an approximate valuation of US$ 829.8 Million in the forecast period.

What are the Key Trends in the Market for Organic Lamb?

“Increased Customer Demand for Transparency and Traceability”

Consumers are keen on knowing how their food is produced, where it comes from, and the quality of the food. With the help of technology, consumers are tracing the journey of the food from source till consumption, for ensuring safety. The spotlight on food safety issues in the past has created a heightened awareness of potential safety risks behind what customers are consuming and is driving an increased demand for transparency and traceability.

With contamination of meat products being a very common issue, there has been increased customer demand for transparency for organic lamb. After regulations and labelling, it is difficult to track whether the livestock is actually grown with the recommended norms hence the demand of traceability by the conscious consumers is also increasing.

“Increased consumer spending on food products”

The way consumers view natural food products can be observed in their purchasing patterns and it changes continuously with time. The suitability of natural products and health benefits associated with them are the most affecting factors for the expansion of naturally grown organic beef.

Customer preferences have been influenced for natural products, reason being the rising population rate suffering from various diseases and being allergic towards chemicals and additives used for synthetically growing the sheep.

• Coolanowle Organic Meat delivers all natural and organic lamb to the customers without the use of antibiotics, growth hormones and fed organic corn produced in its own farm.

“Rising Demand for Additive-free, Chemical-free & Non-GMO Meat Products”

Consumers today are anxious about clean and healthy eating and hence they demand information regarding sourcing of raw materials and the processing methods for products they indulge in. A strong push by consumers demanding more information about food they consume, has introduced the trend of having chemical free, additive free and Non-GMO meat products.

Consumers today are attracted to products that they feel are free from harmful chemicals and additives owing to the increasing awareness of the diseases caused by indulging such food products. Organic lamb serves this demand of the customers as it is chemical free, without the use of antibiotics, growth hormones and fed organic feed.

“The Increasing Ethical Food Trend Among Customers”

Consumers across are increasingly worried about the origins of food products. Rising interest in the indigenous food economy, environmental impacts, food safety, and the intricacy of the whole food supply chain, has led to the formation of new labels for the purpose of differentiating food products as "ethical".

Consumers are being increasingly attracted towards food products that benefit their environment as well as their individual communities. Organic meat is produced from livestock kept under natural humane conditions and the distress in minimized. Increased awareness created by animal lovers and animal right organizations regarding ethical food is anticipated to fuel demand for organic lamb as an ethical food.

“High Cost of Production to Restrain the Growth of Organic Lamb Market”

Production of organic lamb is performed under strict guidelines by regulatory bodies of countries. Regulations such as diet for livestock containing feedstuff, which is 100% organic is expensive. Moreover, prohibition of antibiotics and growth promoters needs to be adhered. In addition, manufacturers have to take extra care of the livestock as injured sheep if treated with prohibited medication, cannot be sold as organic. The cost of organic feed required for organic livestock is also increasing which makes the entire production process expensive.

Guidelines imposed by the regulatory bodies coupled with lower production per unit of input and increased labor cost are reducing profit margins for the manufacturers. The high maintenance cost of the sheep may restrain the growth of the organic lamb market.

Country-wise insights

What does the European organic lamb market look like?

European countries are increasingly moving towards organic food consumption, and consumers are also generating the quest for organic meat products. Lamb is one of the highly consumed meat products across Europe, with countries such as U.K. Ireland, and Germany leading in this aspect. North America also has a significant organic lamb market share as far as value is concerned. This is attributable to growing consumption of organic meat products in the region.

Category-wise insights

Which End Use of the Organic Lamb Market account for higher sales?

Food Industry holds the largest share of global organic lamb owing to high demand of processed products. Organic lamb has higher nutritional contain which makes it preferred more than the conventional lamb products. Organic lamb is widely used in soups, frozen snacks and other ready to eat meal. Inclination in demand of processed products is also boosting the demand of organic lamb by food manufacturers.

What is the segmental breakdown of the organic lamb market?

In terms of product type, the global organic lamb market is segmented into raw lam and processed lamb. The processed lamb segment is further segmented into rack, loin, leg cut, shank and shoulder among others.

On the basis of end user, organic lamb market is segmented as food industry, foodservice and households. Among these food industry is further segmented in frozen snack, soup, ready meal and various others.

On the basis of distribution channel, the global organic lamb market is segmented into business to business and business to consumer segments. The business to consumer segmented is further segmented into hypermarkets, supermarkets, convenience stores, specialty stores, and online retails.

Competitive Dashboard

The players of the global organic lamb market shares 20-30% share of the total market. With partnership and acquisition the big players are entering new markets and expanding business. Most of the organic lamb producer are small farm owners supplying products to food industry and foodservice providers. Around 50% of the organic lamb market players are regional players.

• Neat Meat designed recyclable packaging for its HARMONY brand in order to attract customers concerned about environment. The packaging contained plant based material which is totally recyclable to carry its organic products including lamb, beef, and pork for customers.
• The animals of Windy N Ranch are certified Animal Welfare Approved for drawing customers concerned about animal cruelty. The company focuses on taking utmost care of the animal from the first day till the last by feeding them on organic pastures and organic peas and barley grown in its own farm.
• The animals of Windy N Ranch are certified Animal Welfare Approved for drawing customers concerned about animal cruelty. The company focuses on taking utmost care of the animal from the first day till the last by feeding them on organic pastures and organic peas and barley grown in its own farm.
• The animals of Windy N Ranch are certified Animal Welfare Approved for drawing customers concerned about animal cruelty. The company focuses on taking utmost care of the animal from the first day till the last by feeding them on organic pastures and organic peas and barley grown in its own farm.

Organic Lamb Industry Report Scope

Organic Lamb Industry Research by Category

By Product Type:

• Raw Lamb
• Processed Lamb
  • Rack
  • Loin
  • Leg Cut
  • Shoulder
  • Shank
  • Others

By End Use:

• Household
• Food Industry
  • Soups
  • Frozen Snacks
  • Ready Meal
  • Others
• Foodservice

By Distribution Channel:

• Business to Business
• Business to Consumer
  • Hypermarkets/Supermarket
  • Convenience Stores
  • Online Retail
  • Specialty Stores
  • Others

By Region:

• North America
• Latin America
• Europe
• South Asia & Pacific
• East Asia
• Middle East & Africa

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