Industry: Food and Beverages
Published Date: February-2022
Format: PPT*, PDF, EXCEL
Delivery Timelines: Contact Sales
Number of Pages: 400
Report ID: PMRREP32279
The global market for dried fruits is currently valued at close to US$ 11.4 Bn, and is projected to propagate at a CAGR of 5.5% and reach a valuation of US$ 16.7 Bn by 2032.
| Attribute | Key Insights |
|---|---|
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Dried Fruits Market Size (2024E) |
US$ 11.4 Bn |
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Projected Sales of Dried Fruits (2032F) |
US$ 16.7 Bn |
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Value CAGR (2024-2032) |
5.5% |
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Value Share of Top 5 Countries (2023A) |
57.7% |
Currently, dried fruit consumption across the world accounts for around 4% to 6% value share of the global fruits and vegetables ingredients market.
The global dehydrated fruits market registered a value CAGR of 4% during the historical period of 2019 to 2023. Consumer awareness regarding health and wellbeing is increasing, which has an effect on their food consumption habits. Consumers are becoming more health conscious as the prevalence of various diseases rises, influencing them to choose products that are better for their health and nutrition.
Fiber, potassium, folate, and magnesium are present in dried fruits. They also have antioxidant properties that help increase insulin responsiveness and reduce oxidative stress and inflammation in the pancreas. Dehydrated fruits are rich with vitamin C, which boosts the immune system and improves skin quality.
Over the forecast period (2024-2032), the global dried fruits market is projected to witness steady market growth at a value CAGR of 5.5%.
“Increasing Consumer Inclination toward Clean Label Products to Drive Sales of Dried Fruits”
Consumer awareness about the negative consequences of added colors and flavors has influenced them to choose healthier eating habits. Clean labels or label-friendly cut through the clutter of too much data and represent valuable information, which gives consumers a sense of control over their well-being. Clean label items are in high demand because consumers want food without artificial additives or preservatives.
Dehydrated fruit manufacturers are optimising ingredients to provide label-friendly products. Customers are looking at the back of packages more than ever before to check for the ingredients, and are drawn to clean-label products, which was previously uncommon, resulting in an increase in demand for preserved fruits that require less processing.
“Channel Proliferation to Provide Market Growth Opportunities to Manufacturers of Dried Fruit Products”
The dried fruits market is highly fragmented and manufacturers are seeking the shortest path to reach out to consumers. Dried fruit manufacturers are accessing new sales channels to connect with a diverse consumer base. This is expected to increase the product availability of dried fruits from various brands.
High fragmentation in the industry coupled with lack of brand awareness and absence of consumer loyalty are emerging as significant factors for the increase in retail sales of dried fruits for adding nutrition content in meals.
Internet sales are booming with ease of access to products and convenient purchase along with increased number of choices across brands. This is expected to create more sales opportunities for manufacturers by targeting health-conscious consumers.
“Consumer Preference for Ready-to-Use Food Products Complementing Market Expansion”
Dried fruits support bakers to cater to changing consumer preferences and demand by offering customized taste and experience, along with being convenient to use and consuming less time. The growing foodservice industry is in the quest of convenient food products for better serving customers briskly.
Ready-to-use dried fruits disentangle the production process by reducing the number of ingredients and efforts used in end products such as cakes, pastries, donuts, dairy products, snacks, and cereals. Dried fruits helps in offering high-quality finished products while also optimizing production time.
Dried fruits such as apple, strawberries, apricots, and others help in adding a distinctive taste and texture to the end product while supporting the foodservice industry in serving better bakery, dairy, and confectionery products. Thus, utilization of dried fruits in various applications provides a lucrative growth opportunity in the dried fruits market.
“High Pricing of Dehydrated Fruits to Hamper Market Growth to Some Extent”
The perishable nature of fruits makes dried fruits a highly import-dominant food product. This attracts import duties, freight charges, customs, and logistical charges, which increases prices. The density of dried fruits is another factor which adds on to the cost of the end product.
The freeze-dried process of the production of drying fruits is expensive and adds to the final price of the product. Thus, availability of cheaper options and dried fruits being on the higher side of the price scale are expected to hamper sales to some extent.
Cognizance about the food content among consumers has increased substantially in the past few decades. Consumers are avoiding processed food due to rising health-consciousness.
Increased number of customers are hesitant toward the consumption of packaged food and are preferring food products that are fresh and naturally available. Hence, the conscious minds of consumers regarding the vitamins and nutritional content in fresh food is drawing them toward freshly available fruits instead of dried fruits.
Moreover, adulteration during processing is one of the major concerns restraining hypersensitive consumers from consuming dried fruits. Dried fruits are also known to lose some of the nutritional content as compared to fresh fruits, which is expected to hamper overall sales of dried fruits during the forecasted period.
How is the European Market for Preserved Fruits Shaping Up?
“Regional Market Growth Led by Germany, France, and the U.K.”
The U.K., Germany and France are major countries that are holding the largest value share in the European dried fruits market. Market value share of the U.K., Germany, and France are 20.2%, 17.2%, and 13.4%, respectively.
Convenience foods have become indispensable in urban kitchens whilst being great time-savers for consumers with hectic schedules. Rise in the working population has shown inclination toward convenience food and packaging. Thus, consumers are preferring dried fruits as they meet their requirements.
Who is Leading Market Expansion in South Asia?
“Malaysia Dried Fruits Market Prominent for Industry Players”
In the South Asian market, Malaysia is showing high-potential growth for the forecast period and is expected to register a significant value CAGR of 8%. Demand for dehydrated fruits is high as consumers are adopting food products that have potent health benefits to combat heart diseases and promote weight loss.
Current market of share of dried fruits in Malaysia is 1.2% is valued at US$ 11.6 Mn in 2024.
Which is the Most Popular Dried Fruit across the World?
“Dried Grapes Hugely Popular across Regional Markets”
Based on type, grapes are highly demanded and consumed in the dried fruits category, and hold a market value share of more than 27%. Grapes are rich in vitamins and minerals that help boost the immune system and fight infectious diseases. Their antibacterial and anti-inflammatory properties help cure infections, viral fevers, and many others types of illnesses.
Which End-use Vertical Accounts for Most Demand?
“Consumption of Dried Fruits Highest in Foodservice Industry”
On the basis of end use, the foodservice industry is showing promising growth and is set to register a CAGR of 5.8% during the forecast period (2024-2032). The foodservice industry is expected to top US$ 3.6 Bn in dried fruit consumption by 2032.
Emergence of the new coronavirus had a considerable influence on the fruits and vegetable market. Producers and distributors of fruits were obliged to shift completely from the foodservice to the retail channel as a result of the closure of bars, restaurants, and schools.
Shippers mentioned that the change was difficult due to manpower and logistical issues, but the fresh supply chain remained robust. Consumers' buying patterns have shifted toward online retailing, as there are increased constraints on immigrant labor markets and a higher concentration of customers desiring fruits with longer shelf lives.
Availability and protection of workers, including industrial conditions, logistical constraints, seasonal workers, and disruptions were all issues experienced across the supply chain. However, most processing plants remained open despite the adversity.
The preserved fruits and vegetables sector, such as dried fruits, is considered as an essential to meeting the rising customer demand for safe, healthy, long-lasting products, but stringent adherence to COVID-19 hygiene norms and processes continued to result in increased production costs.
Manufacturers of dried fruits are focusing on improving their product quality by investing in research & development activities. Few companies are strategically expanding their global reach through improvised logistics networks.
| Attribute | Details |
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Forecast period |
2024-2032 |
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Historical data available for |
2019-2023 |
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Market analysis |
US$ million for value |
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Key regions covered |
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Key countries covered |
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Key market segments covered |
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Key companies profiled |
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Report coverage |
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Customization & pricing |
Available upon request |
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The global dried fruits market is currently valued at close to US$ 10.2 Bn.
Europe dominates the global market for dried fruits with a market value share of 27.5% in 2022.
AGRANA Beteiligungs-AG, Archer Daniels Midland Company, Sun-Maid Growers of California, Döhler, and Ceres Organics are the top 5 suppliers of dried fruits, holding approximately 20% to 30% share in the global market.
China is projected to experience a high growth rate in the East Asian market and register a CAGR of 6.9% over the forecast period.
Market value of dried fruits in the U.K. is anticipated to reach US$ 947 Mn, while Brazil is projected to reach US$ 621 Mn, by 2032.
The food & beverage segment holds more than 69% share in the dried fruits industry.
