Household Insecticides Market Size, Share, and Growth Forecast for 2024 - 2031

Household Insecticides Market by Product Type (Gel/Cream, Mat, Roll On, Patches, Powdered Granules, Liquid), Nature (Natural, Synthetic), Sales Channel (Store-based Retailing, Supermarket, Drug Stores and Pharmacy, Departmental Stores, Online Retailers), Application (Cockroaches, Ants, Flies and Moths, Mosquitoes, Rats and Rodents, Bedbugs and Beetles), and Regional Analysis from 2024 to 2031

Industry: Chemicals and Materials

Published Date: November-2024

Format: PPT*, PDF, EXCEL

Delivery Timelines: Contact Sales

Number of Pages: 174

Report ID: PMRREP3923

Report Price

$ 4900*

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Household Insecticides Market Size and Share Analysis

The household insecticides market is estimated to increase from US$ 17.22 Bn in 2024 to US$ 27.66 Bn by 2031. The market is projected to record a CAGR of 7% during the forecast period from 2024 to 2031.

Asia Pacific dominates the market due to rapid urbanization, tropical climates, and the prevalence of vector-borne diseases. Around 60% of consumers prefer products with eco-friendly ingredients, aligning with global sustainability goals. Key players in the industry include SC Johnson, Reckitt Benckiser, Godrej Consumer Products, and Spectrum Brands, collectively contributing to over 50% of the total market revenues.

Key Highlights of the Market

  • Growth in urban populations, rising awareness of vector-borne diseases, and technological developments in product formulations are set to drive the market forward.
  • Introduction of smart insect repellents and user-friendly delivery mechanisms, such as automatic dispensers, is an ongoing trend in the market.
  • Increasing shift toward eco-friendly and biodegradable products due to environmental concerns caters to the market growth.
  • North America and Europe see rising demand for premium and sustainable products.
  • By nature, natural insecticides lead with a share of 70% in 2024 due to shift in consumer preference toward bio-based materials.
  • Asia Pacific is estimated to dominate by accounting for a share of 30% in 2024 backed by increasing prevalence of malaria and dengue in India.
  • Based on application, the mosquito segment will likely generate a share of 34% in 2024 owing to rising awareness of the negative effects of mosquito-borne diseases.

Market Attributes

Key Insights

Household Insecticides Market Size (2024E)

US$ 17.22 Bn

Projected Market Value (2031F)

US$ 27.66 Bn

Global Market Growth Rate (CAGR 2024 to 2031)

7%

Historical Market Growth Rate (CAGR 2019 to 2023)

6.2%

Asia Pacific Household Insecticides Market Maintains Primacy in the Market

Asia Pacific is witnessing swift urbanization and a growing population, resulting in increased demand for household insecticides. It will likely hold a share of 30% in 2024. The proximity of a larger population raises the likelihood of pest infestations and disease transmission. High disposable income has led to increased expenditure on household items, such as insecticides.

Vector-borne infections, including dengue fever, pose a significant problem in the region. Dengue fever is a viral illness spread by mosquitoes and has emerged as a key public health issue in several nations in the region. Rising prevalence of dengue and other vector-borne diseases has increased awareness of the necessity of maintaining insect-free dwellings, further raising demand for household insecticides in Asia Pacific.

Regional governments have implemented measures to combat vector-borne diseases, exemplified by India's National Vector Borne Diseases Control Program (NVBDCP). It targets the elimination of malaria, filaria, and kala-azar. Awareness programs have been implemented to inform individuals about the significance of maintaining insect-free homes. Also, laws have been established to guarantee the safe and effective application of insecticides.

India is a developing country that has made a substantial contribution to global urbanization development. Over the past two decades, the average disposable income of the working population has increased significantly across the country. The consumption of household insecticides is anticipated to increase throughout the forecast period because of growth in the urban population.

The per capita spending on household insecticide is anticipated to increase significantly along with the rising per capita income across India. Awareness of vector-borne diseases is also increasing at a rapid pace in the country with dedicated efforts from the government as well as private healthcare players.

  • According to the latest data from the World Health Organization (WHO), the death rate due to malaria in India is 1.89 per 100,000 people, which ranks the country 45 in the world.

Rising awareness of such diseases is likely to benefit the country’s household insecticides market.

Awareness of Negative Effects of Synthetic Products Spurs Natural Insecticide Sales

Category

Market Share in 2024

Nature- Natural

70%

Based on nature, the market is bifurcated into natural and synthetic household insecticides. Among these, the natural segment dominates the market. The natural insecticide market is driven by a shift in customer preference toward products manufactured from bio-based materials. Demand is rising as consumers become more aware of the negative consequences of synthetic pesticides.

Leading manufacturers are concentrating on creating environment-friendly solutions by using natural insect repellents like neem extract and others to meet the increased demand for sustainability. Despite the fact that they are often more expensive, consumers are purchasing eco-friendly products.

Key manufacturers are launching specialized brands and putting efforts into marketing to highlight their eco-friendly product ranges to capitalize on the rising trend. A few manufacturers are engaging in developing household insecticides with various natural ingredients like neem, rotenone, and carboxin. These are capable of providing the same efficiency as synthetic insecticides.

Rising Prevalence of Mosquito-borne Diseases to Augment Demand

Category

Market Share in 2024

Application- Mosquitoes

34%

Based on application, the market is classified into cockroaches, ants, flies and moths, mosquitoes, rats and rodents, and bedbugs and beetles. Among these, the mosquitoes segment dominates the market.

Mosquitoes are prevalent and extensively distributed pests commonly seen in and around residences. These not only induce irritation with their bites and buzzing but also transmit severe infections.

The efficient and rapid management of mosquitoes is hence a primary concern for several consumers. The variety of alternatives for rapid relief from mosquitoes, requiring only spray application, renders items in this category exceptionally practical.

The cost-effectiveness further propels their adoption. As health and hygiene awareness increases, customers want fast and focused solutions to safeguard themselves and their families from mosquito-borne diseases.

Household Insecticides Market Introduction and Trend Analysis

Household insecticides are chemical compounds formulated to eradicate or manage insects in domestic environments. These products are essential for ensuring a pest-free environment, protecting human health, and maintaining the integrity of structures.

Household insecticides, available in multiple forms such as sprays, powders, and baits, effectively target various pests, including mosquitoes, flies, ants, cockroaches, and spiders. The active components in these formulations often comprise pyrethroids, organophosphates, or neonicotinoids, which target the insect nervous system, impairing essential processes.

Household insecticides may comprise inert components, including solvents and carriers, to improve efficacy and facilitate administration. Consistent use of these insecticides fosters a pleasant living environment by inhibiting the transmission of insect-borne diseases and safeguarding domestic possessions from harm due to pest infestations. For example,

  • In 2023, SC Johnson and Son, Inc. launched a line of eco-friendly insecticides aimed at minimizing environmental impact while maintaining effective pest control.

Historical Growth and Course Ahead

The market for household insecticides witnessed about 6.2% CAGR in the historical period from 2019 to 2023. Demand for household insecticides has been consistently increasing due to rising concerns of vector-borne diseases. Based on the current estimations, the industry is likely to witness a CAGR of about 7% over the period of 2024 and 2031.

Vector-borne infections are a key problem for various countries and place a significant burden on the healthcare system. These vector-borne illnesses cause a high number of infections and fatalities, and they continue to be a leading global problem.

The world's population is increasing at a rapid pace with rising urbanization and high disposable income, particularly in developing nations like Türkiye, ASEAN, China, and India. The average household expenditure on insecticide products is anticipated to rise because of the surging per capita income. Over the forecast period, all of these factors are anticipated to increase demand for household insecticides.

Market Growth Drivers

Growing Bed Bug and Mosquito Population to Propel the Market

Over the past few years, there has been tremendous growth in the mosquito population. The development of strategies to remove mosquitoes, one of the main disease-carrying insects, has received significant attention in recent years.

Growing mosquito and bed bug populations are mainly caused by the progressive decline in dichlorodiphenyldichloroethane (DDT) concentration and urbanization. Zika, dengue, and chikungunya are tropical mosquito diseases spread by the Aedes aegypti species. For instance,

  • As per studies, during the peak breeding seasons, i.e. monsoon months, mosquito populations in rural and semi-urban areas across India can reach up to 100 to 200 mosquitoes per square meter.
  • Depending on the location and circumstances, mosquito traps can catch anywhere from 50 to 500 mosquitoes per trap per night in urban settings due to high rates of water stagnation.

Irrespective of cleanliness, bed bugs may be found in clean and dirty environments, mainly in places like hotels, nursing homes, childcare facilities, offices, schools, and public transit. Owing to this remarkable rise in bed bugs and the mosquito population, it is anticipated to benefit the household insecticides market over the forecast period.

Urgent Need to Prevent Insect-borne Diseases to Foster Demand

The household insecticides market is anticipated to be propelled by the rising need to prevent insect-borne diseases. With population growth, individuals are increasingly susceptible to insect infestations. Growing awareness of a hygienic and safe lifestyle is anticipated to drive market growth during the forecast period. 

A low tolerance for insect infestations is a key catalyst for the market. Increasing government initiatives promotes the utilization of domestic pesticides, with developments in pesticide delivery technologies such as aerosols, sprays, and gels. These aspects are anticipated to enhance the market over the forecast period. Increasing introduction of new products by market players is anticipated to raise the market size in the next ten years. For instance,

  • In early 2024, Godrej Consumer Products introduced ‘Goodknight Mini Liquid Vaporizer,’ an affordable and compact mosquito repellent. It was designed for budget-conscious consumers, addressing the demand for accessible pest control solutions.

Market Restraining Factors

Varying Government Regulations to Impede the Market

Insect repellents to be used on human skin must first pass various tests by the U.S. Environmental Protection Agency (EPA). As a matter of fact, these products must be registered with EPA even before a company can start marketing them.

The Food and Drug Administration (FDA) has laid down regulations that cover insect-repellent products under the Federal Insecticide, Fungicide, and Rodenticide Act (FIFRA). The Centers for Disease Control and Prevention (CDC) recommends using products containing EPA-registered active ingredients. Differentiation in rules is another issue in this regard.

EPA allows sales of repellents with up to 100% DEET in the U.S. market. However, Canada’s government recommends limiting DEET to 30% in any product. Various regulations imposed over the use of synthetic chemicals in household insecticides across various regions are set to hamper growth in the market over the forecast period.

Key Market Opportunities

Increasing Consumer Demand for Eco-friendly Products to Create Avenues

The growing trend toward sustainability has led to a shift in consumer preference toward natural and eco-friendly insecticides. Products that are non-toxic, biodegradable, and based on plant-derived ingredients are gaining traction, especially among environmentally conscious consumers.

The rapid shift has created opportunities for brands to develop chemical-free solutions, such as natural insect repellents and insecticides made from essential oils like citronella or eucalyptus. As governments and environmental organizations push for greener products, companies investing in these solutions will likely capture high market share. For instance, brands like SC Johnson are introducing eco-friendly options to meet this rising demand.

  • In 2023, SC Johnson extended its Raid Essentials product line, which uses plant-based active ingredients such as geraniol and lemongrass oil. These are designed to be effective against common household pests while being safe for children and pets.

Competitive Landscape for Household Insecticides Market

The household insecticides market is characterized by intense competition among key players focusing on product innovation, expansion, and marketing strategies. Key companies like SC Johnson, Reckitt Benckiser, Godrej Consumer Products, and Spectrum Brands dominate the market with diverse portfolios, including sprays, coils, and electric vaporizers.

Emerging players are leveraging natural and organic formulations to cater to increasing consumer preference for eco-friendly solutions. Regional players hold significant market shares in developing areas due to high affordability and localized distribution networks.

Partnerships, mergers, and acquisitions are common strategies to enhance market presence. Technological developments, such as smart insect repellents, are gaining traction. Digital marketing is also playing a key role in brand positioning and customer outreach.

Recent Industry Developments

  • In February 2023, Godrej Consumer Products Ltd., based in India, introduced two novel domestically developed products. These include an economical liquid insect repellent device and a non-aerosol instant mosquito-kill spray.
  • In February 2024, Procter and Gamble, based in the U.S., broadened its portfolio with eco-friendly and child-safe insecticide products. It aims to cater to rising consumer demands for sustainability and safety.

Household Insecticides Market Report Scope

Attributes

Details

Forecast Period

2024 to 2031

Historical Data Available for

2019 to 2023

Market Analysis

US$ Billion for Value

Key Regions Covered

  • North America
  • Latin America
  • Europe
  • South Asia and Oceania
  • East Asia
  • The Middle East and Africa

Key Market Segments Covered

  • Product Type
  • Nature
  • Sales Channel
  • Application
  • Region

Key Companies Profiled in the Report

  • Tiger Bands Ltd.  
  • Kombat 
  • S. C. Johnson and Son Inc 
  • Reckitt Benckiser Group PLC
  • Godrej Consumer Products Ltd 
  • Pelgar International Limited 
  • AVIMA 
  • Protek 
  • Delta Company 
  • ASTRACHEM 

Report Coverage

  • Market Forecast and Trends
  • Company Share Analysis
  • Competitive Intelligence
  • DROT Analysis
  • Market Dynamics and Challenges
  • Strategic Growth Initiatives  

Customization and Pricing

Available upon request

Market Segmentation

By Product Type

  • Gel/Cream
  • Mat
  • Roll On
  • Patches
  • Powdered Granules
  • Liquid
    • Aerosol
    • Vaporizer

By Nature

  • Natural
  • Synthetic

By Sales Channel

  • Store-based Retailing
  • Supermarket
  • Drug Stores and Pharmacy
  • Departmental Stores
  • Online Retailers

By Application

  • Cockroaches
  • Ants
  • Flies and Moths
  • Mosquitoes
  • Rats and Rodents
  • Bedbugs and Beetles
  • Others

By Region

  • North America
  • Latin America
  • Europe
  • South Asia and Oceania
  • East Asia
  • The Middle East and Africa

To know more about delivery timeline for this report Contact Sales

Companies Covered in This Report

  • Tiger Bands Ltd.  
  • Kombat 
  • S. C. Johnson and Son Inc 
  • Reckitt Benckiser Group PLC 
  • Godrej Consumer Products Ltd 
  • Pelgar International Limited 
  • AVIMA 
  • Protek 
  • Delta Company 
  • ASTRACHEM 

Frequently Asked Questions

Organic, synthetic, and inorganic insecticides are the three main types.

The global household insecticides market is estimated to be valued at US$ 27.66 Bn by 2031.

Neonicotinoid insecticides are the most widely used worldwide.

The global market is predicted to witness a CAGR of 7% over the forecast period.

AVIMA, Protek, and Delta Company are a few of the key players operating in the market.

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