Table of Content

1. Executive Summary
1.1. Global Men’s Underwear Snapshot, 2025 and 2032
1.2. Market Opportunity Assessment, 2025 – 2032, US$ Bn
1.3. Key Market Trends
1.4. Future Market Projections
1.5. Premium Market Insights
1.6. Industry Developments and Key Market Events
1.7. PMR Analysis and Recommendations
2. Market Overview
2.1. Market Scope and Definition
2.2. Market Dynamics
2.2.1. Drivers
2.2.2. Restraints
2.2.3. Opportunity
2.2.4. Challenges
2.2.5. Key Trends
2.3. Macro-Economic Factors
2.3.1. Global Sectorial Outlook
2.3.2. Global GDP Growth Outlook
2.3.3. Other Macro-economic Factors
2.4. COVID-19 Impact Analysis
2.5. Forecast Factors – Relevance and Impact
2.6. Regulatory Landscape
2.7. Value Chain Analysis
2.7.1. List of Raw Materials Suppliers
2.7.2. List of Product Manufacturers
2.7.3. List of Product Distributors
2.7.4. List of End Users
2.8. PESTLE Analysis
2.9. Porter’s Five Force Analysis
3. Price Trend Analysis, 2019 – 2032
3.1. Key Highlights
3.2. Key Factors Impacting Product Prices
3.3. Pricing Analysis, By Fabric
3.4. Regional Prices and Historical and Future Growth Trends
4. Global Men’s Underwear Outlook: Historical (2019 – 2023) and Forecast (2025 – 2032)
4.1. Key Highlights
4.1.1. Market Volume (Unit) Projections
4.1.2. Market Size (US$ Bn) and Volume (Unit) and Y-o-Y Growth
4.1.3. Absolute $ Opportunity
4.2. Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast
4.2.1. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, 2019 – 2023
4.2.2. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, 2023–2031
4.3. Global Men’s Underwear Outlook: Fabric
4.3.1. Introduction / Key Findings
4.3.2. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Fabric, 2019 – 2023
4.3.3. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Fabric, 2025 – 2032
4.3.3.1. Cotton
4.3.3.2. Wool
4.3.3.3. Silk
4.3.3.4. Polyester
4.3.3.5. Rayon
4.3.3.6. Linen
4.3.3.7. Nylon
4.3.3.8. Others
4.4. Market Attractiveness Analysis: Fabric
4.5. Global Men’s Underwear Outlook: Category
4.5.1. Introduction / Key Findings
4.5.2. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Category, 2019 – 2023
4.5.3. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Category, 2025 – 2032
4.5.3.1. Regular Brief
4.5.3.2. Boxer Brief
4.5.3.3. Boxer Shorts
4.5.3.4. Trunks
4.5.3.5. Thongs
4.6. Market Attractiveness Analysis: Category
4.7. Global Men’s Underwear Outlook: Size
4.7.1. Introduction / Key Findings
4.7.2. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Size, 2019 – 2023
4.7.3. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Size, 2025 – 2032
4.7.3.1. XS
4.7.3.2. S
4.7.3.3. M
4.7.3.4. L
4.7.3.5. XL
4.7.3.6. XXL
4.7.3.7. XXXL
4.8. Market Attractiveness Analysis: Size
4.9. Global Men’s Underwear Outlook: Age Group
4.9.1. Introduction / Key Findings
4.9.2. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Age Group, 2019 – 2023
4.9.3. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Age Group, 2025 – 2032
4.9.3.1. 15 to 25
4.9.3.2. 26 to 35
4.9.3.3. 46 to 55
4.9.3.4. 56 to 65
4.9.3.5. 65+
4.10. Market Attractiveness Analysis: Age Group
4.11. Global Men’s Underwear Outlook: Price Range
4.11.1. Introduction / Key Findings
4.11.2. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Price Range, 2019 – 2023
4.11.3. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Price Range, 2025 – 2032
4.11.3.1. Below US$ 10
4.11.3.2. US$ 10 to US$ 20
4.11.3.3. US$ 20 to US$ 30
4.11.3.4. US$ 30 and Above
4.12. Market Attractiveness Analysis: Price Range
4.13. Global Men’s Underwear Outlook: Sales Channel
4.13.1. Introduction / Key Findings
4.13.2. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Sales Channel, 2019 – 2023
4.13.3. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Sales Channel, 2025 – 2032
4.13.3.1. Wholesalers/ Distributors
4.13.3.2. Hypermarkets/ Supermarkets
4.13.3.3. Specialty Stores
4.13.3.4. Multi-brand Stores
4.13.3.5. Online Retailers
4.13.3.6. Others (Department Stores)
4.14. Market Attractiveness Analysis: Sales Channel
5. Global Men’s Underwear Outlook: Region
5.1. Key Highlights
5.2. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Region, 2019 – 2023
5.3. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Region, 2025 – 2032
5.3.1. North America
5.3.2. Europe
5.3.3. East Asia
5.3.4. South Asia and Oceania
5.3.5. Latin America
5.3.6. Middle East & Africa
5.4. Market Attractiveness Analysis: Region
6. North America Men’s Underwear Outlook: Historical (2019 – 2023) and Forecast (2025 – 2032)
6.1. Key Highlights
6.2. Pricing Analysis
6.3. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Market, 2019 – 2023
6.3.1. By Country
6.3.2. By Fabric
6.3.3. By Category
6.3.4. By Size
6.3.5. By Age Group
6.3.6. Price Range
6.3.7. Sales Channel
6.4. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Country, 2025 – 2032
6.4.1. U.S.
6.4.2. Canada
6.5. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Fabric, 2025 – 2032
6.5.1. Cotton
6.5.2. Wool
6.5.3. Silk
6.5.4. Polyester
6.5.5. Rayon
6.5.6. Linen
6.5.7. Nylon
6.5.8. Others
6.6. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Category, 2025 – 2032
6.6.1. Regular Brief
6.6.2. Boxer Brief
6.6.3. Boxer Shorts
6.6.4. Trunks
6.6.5. Thongs
6.7. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Size, 2025 – 2032
6.7.1. XS
6.7.2. S
6.7.3. M
6.7.4. L
6.7.5. XL
6.7.6. XXL
6.7.7. XXXL
6.8. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Age Group, 2025 – 2032
6.8.1. 15 to 25
6.8.2. 26 to 35
6.8.3. 46 to 55
6.8.4. 56 to 65
6.8.5. 65+
6.9. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Price Range, 2025 – 2032
6.9.1. Below US$ 10
6.9.2. US$ 10 to US$ 20
6.9.3. US$ 20 to US$ 30
6.9.4. US$ 30 and Above
6.10. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Sales Channel, 2025 – 2032
6.10.1. Wholesalers/ Distributors
6.10.2. Hypermarkets/ Supermarkets
6.10.3. Specialty Stores
6.10.4. Multi-brand Stores
6.10.5. Online Retailers
6.10.6. Others (Department Stores)
6.11. Market Attractiveness Analysis
7. Europe Men’s Underwear Outlook: Historical (2019 – 2023) and Forecast (2025 – 2032)
7.1. Key Highlights
7.2. Pricing Analysis
7.3. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Market, 2019 – 2023
7.3.1. By Country
7.3.2. By Fabric
7.3.3. By Category
7.3.4. By Size
7.3.5. By Age Group
7.3.6. Price Range
7.3.7. Sales Channel
7.4. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Country, 2025 – 2032
7.4.1. Germany
7.4.2. France
7.4.3. U.K.
7.4.4. Italy
7.4.5. Spain
7.4.6. Russia
7.4.7. Türkiye
7.4.8. Rest of Europe
7.5. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Fabric, 2025 – 2032
7.5.1. Cotton
7.5.2. Wool
7.5.3. Silk
7.5.4. Polyester
7.5.5. Rayon
7.5.6. Linen
7.5.7. Nylon
7.5.8. Others
7.6. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Category, 2025 – 2032
7.6.1. Regular Brief
7.6.2. Boxer Brief
7.6.3. Boxer Shorts
7.6.4. Trunks
7.6.5. Thongs
7.7. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Size, 2025 – 2032
7.7.1. XS
7.7.2. S
7.7.3. M
7.7.4. L
7.7.5. XL
7.7.6. XXL
7.7.7. XXXL
7.8. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Age Group, 2025 – 2032
7.8.1. 15 to 25
7.8.2. 26 to 35
7.8.3. 46 to 55
7.8.4. 56 to 65
7.8.5. 65+
7.9. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Price Range, 2025 – 2032
7.9.1. Below US$ 10
7.9.2. US$ 10 to US$ 20
7.9.3. US$ 20 to US$ 30
7.9.4. US$ 30 and Above
7.10. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Sales Channel, 2025 – 2032
7.10.1. Wholesalers/ Distributors
7.10.2. Hypermarkets/ Supermarkets
7.10.3. Specialty Stores
7.10.4. Multi-brand Stores
7.10.5. Online Retailers
7.10.6. Others (Department Stores)
7.11. Market Attractiveness Analysis
8. East Asia Men’s Underwear Outlook: Historical (2019 – 2023) and Forecast (2025 – 2032)
8.1. Key Highlights
8.2. Pricing Analysis
8.3. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Market, 2019 – 2023
8.3.1. By Country
8.3.2. By Fabric
8.3.3. By Category
8.3.4. By Size
8.3.5. By Age Group
8.3.6. Price Range
8.3.7. Sales Channel
8.4. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Country, 2025 – 2032
8.4.1. China
8.4.2. Japan
8.4.3. South Korea
8.5. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Fabric, 2025 – 2032
8.5.1. Cotton
8.5.2. Wool
8.5.3. Silk
8.5.4. Polyester
8.5.5. Rayon
8.5.6. Linen
8.5.7. Nylon
8.5.8. Others
8.6. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Category, 2025 – 2032
8.6.1. Regular Brief
8.6.2. Boxer Brief
8.6.3. Boxer Shorts
8.6.4. Trunks
8.6.5. Thongs
8.7. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Size, 2025 – 2032
8.7.1. XS
8.7.2. S
8.7.3. M
8.7.4. L
8.7.5. XL
8.7.6. XXL
8.7.7. XXXL
8.8. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Age Group, 2025 – 2032
8.8.1. 15 to 25
8.8.2. 26 to 35
8.8.3. 46 to 55
8.8.4. 56 to 65
8.8.5. 65+
8.9. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Price Range, 2025 – 2032
8.9.1. Below US$ 10
8.9.2. US$ 10 to US$ 20
8.9.3. US$ 20 to US$ 30
8.9.4. US$ 30 and Above
8.10. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Sales Channel, 2025 – 2032
8.10.1. Wholesalers/ Distributors
8.10.2. Hypermarkets/ Supermarkets
8.10.3. Specialty Stores
8.10.4. Multi-brand Stores
8.10.5. Online Retailers
8.10.6. Others (Department Stores)
8.11. Market Attractiveness Analysis
9. South Asia & Oceania Men’s Underwear Outlook: Historical (2019 – 2023) and Forecast (2025 – 2032)
9.1. Key Highlights
9.2. Pricing Analysis
9.3. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Market, 2019 – 2023
9.3.1. By Country
9.3.2. By Fabric
9.3.3. By Category
9.3.4. By Size
9.3.5. By Age Group
9.3.6. Price Range
9.3.7. Sales Channel
9.4. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Country, 2025 – 2032
9.4.1. India
9.4.2. Southeast Asia
9.4.3. ANZ
9.4.4. Rest of South Asia & Oceania
9.5. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Fabric, 2025 – 2032
9.5.1. Cotton
9.5.2. Wool
9.5.3. Silk
9.5.4. Polyester
9.5.5. Rayon
9.5.6. Linen
9.5.7. Nylon
9.5.8. Others
9.6. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Category, 2025 – 2032
9.6.1. Regular Brief
9.6.2. Boxer Brief
9.6.3. Boxer Shorts
9.6.4. Trunks
9.6.5. Thongs
9.7. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Size, 2025 – 2032
9.7.1. XS
9.7.2. S
9.7.3. M
9.7.4. L
9.7.5. XL
9.7.6. XXL
9.7.7. XXXL
9.8. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Age Group, 2025 – 2032
9.8.1. 15 to 25
9.8.2. 26 to 35
9.8.3. 46 to 55
9.8.4. 56 to 65
9.8.5. 65+
9.9. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Price Range, 2025 – 2032
9.9.1. Below US$ 10
9.9.2. US$ 10 to US$ 20
9.9.3. US$ 20 to US$ 30
9.9.4. US$ 30 and Above
9.10. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Sales Channel, 2025 – 2032
9.10.1. Wholesalers/ Distributors
9.10.2. Hypermarkets/ Supermarkets
9.10.3. Specialty Stores
9.10.4. Multi-brand Stores
9.10.5. Online Retailers
9.10.6. Others (Department Stores)
9.11. Market Attractiveness Analysis
10. Latin America Men’s Underwear Outlook: Historical (2019 – 2023) and Forecast (2025 – 2032)
10.1. Key Highlights
10.2. Pricing Analysis
10.3. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Market, 2019 – 2023
10.3.1. By Country
10.3.2. By Fabric
10.3.3. By Category
10.3.4. By Size
10.3.5. By Age Group
10.3.6. Price Range
10.3.7. Sales Channel
10.4. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Country, 2025 – 2032
10.4.1. Brazil
10.4.2. Mexico
10.4.3. Rest of Latin America
10.5. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Fabric, 2025 – 2032
10.5.1. Cotton
10.5.2. Wool
10.5.3. Silk
10.5.4. Polyester
10.5.5. Rayon
10.5.6. Linen
10.5.7. Nylon
10.5.8. Others
10.6. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Category, 2025 – 2032
10.6.1. Regular Brief
10.6.2. Boxer Brief
10.6.3. Boxer Shorts
10.6.4. Trunks
10.6.5. Thongs
10.7. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Size, 2025 – 2032
10.7.1. XS
10.7.2. S
10.7.3. M
10.7.4. L
10.7.5. XL
10.7.6. XXL
10.7.7. XXXL
10.8. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Age Group, 2025 – 2032
10.8.1. 15 to 25
10.8.2. 26 to 35
10.8.3. 46 to 55
10.8.4. 56 to 65
10.8.5. 65+
10.9. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Price Range, 2025 – 2032
10.9.1. Below US$ 10
10.9.2. US$ 10 to US$ 20
10.9.3. US$ 20 to US$ 30
10.9.4. US$ 30 and Above
10.10. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Sales Channel, 2025 – 2032
10.10.1. Wholesalers/ Distributors
10.10.2. Hypermarkets/ Supermarkets
10.10.3. Specialty Stores
10.10.4. Multi-brand Stores
10.10.5. Online Retailers
10.10.6. Others (Department Stores)
10.11. Market Attractiveness Analysis
11. Middle East & Africa Men’s Underwear Outlook: Historical (2019 – 2023) and Forecast (2025 – 2032)
11.1. Key Highlights
11.2. Pricing Analysis
11.3. Historical Market Size (US$ Bn) and Volume (Unit) Analysis, By Market, 2019 – 2023
11.3.1. By Country
11.3.2. By Fabric
11.3.3. By Category
11.3.4. By Size
11.3.5. By Age Group
11.3.6. Price Range
11.3.7. Sales Channel
11.4. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Country, 2025 – 2032
11.4.1. GCC Countries
11.4.2. Egypt
11.4.3. South Africa
11.4.4. Northern Africa
11.4.5. Rest of Middle East & Africa
11.5. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Fabric, 2025 – 2032
11.5.1. Cotton
11.5.2. Wool
11.5.3. Silk
11.5.4. Polyester
11.5.5. Rayon
11.5.6. Linen
11.5.7. Nylon
11.5.8. Others
11.6. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Category, 2025 – 2032
11.6.1. Regular Brief
11.6.2. Boxer Brief
11.6.3. Boxer Shorts
11.6.4. Trunks
11.6.5. Thongs
11.7. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Size, 2025 – 2032
11.7.1. XS
11.7.2. S
11.7.3. M
11.7.4. L
11.7.5. XL
11.7.6. XXL
11.7.7. XXXL
11.8. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Age Group, 2025 – 2032
11.8.1. 15 to 25
11.8.2. 26 to 35
11.8.3. 46 to 55
11.8.4. 56 to 65
11.8.5. 65+
11.9. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Price Range, 2025 – 2032
11.9.1. Below US$ 10
11.9.2. US$ 10 to US$ 20
11.9.3. US$ 20 to US$ 30
11.9.4. US$ 30 and Above
11.10. Current Market Size (US$ Bn) and Volume (Unit) Analysis and Forecast, By Sales Channel, 2025 – 2032
11.10.1. Wholesalers/ Distributors
11.10.2. Hypermarkets/ Supermarkets
11.10.3. Specialty Stores
11.10.4. Multi-brand Stores
11.10.5. Online Retailers
11.10.6. Others (Department Stores)
11.11. Market Attractiveness Analysis
12. Competition Landscape
12.1. Market Share Analysis, 2023
12.2. Market Structure
12.2.1. Competition Intensity Mapping by Fabric
12.2.2. Competition Dashboard
12.3. Company Profiles (Details – Overview, Financials, Strategy, Recent Developments)
12.3.1. Hanesbrands Inc.
12.3.1.1. Overview
12.3.1.2. Segments and Products
12.3.1.3. Key Financials
12.3.1.4. Market Developments
12.3.1.5. Market Strategy
12.3.2. Philips-Van Heusen Corporation
12.3.3. Ralph Lauren Corporation
12.3.4. Jockey International Inc.
12.3.5. American Eagle Outfitter Inc.
12.3.6. Iconix Brand Group Inc.
12.3.7. J.C. Penny Corporation, Inc.
12.3.8. Berkshire Hathaway Inc.
12.3.9. Other Players
13. Appendix
13.1. Research Methodology
13.2. Research Assumptions
13.3. Acronyms and Abbreviations