Global Kids Nutrition Market by Product Type (Vitamins & Minerals, Protein, Omega-3, Prebiotic & Probiotic Supplements) | Leading Players in the Industry - Abbott, My Lunch Buddy, Good Wolf, Mead Johnson & Company LLC, Danone, Nestle
Industry: Food and Beverages
Published Date: January-2023
Format: PPT*, PDF, EXCEL
Delivery Timelines: Contact Sales
Number of Pages: 250
Report ID: PMRREP33275
Newly-released Kids Nutrition Market analysis report by Persistence Market Research reveals that global sales of Kids’ Nutrition in 2022 were held at US$ 52 Billion. With a 5.5% projected CAGR from 2023 to 2033, the market is expected to reach a valuation of US$ 94.5 Billion by the end of the forecast period. Prebiotic & Probiotic Supplements is expected to be the highest revenue-generating segment, projected to grow at a CAGR of over 5.4% from 2023 to 2033.
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Attributes |
Details |
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Global Kids Nutrition Size (2023) |
US$ 55.2 Billion |
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Global Kids Nutrition Size (2033) |
US$ 94.5 Billion |
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Global Kids Nutrition CAGR (2023-2033) |
5.5% |
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U.S Kids Nutrition CAGR (2023 – 2033) |
4.4% |
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Key Companies Covered |
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As per the Kids Nutrition research by Persistence Market Research - a market research and competitive intelligence provider, historically, from 2018 to 2022, the value of Kids Nutrition increased at around 6.4 % CAGR. With an absolute dollar opportunity of US$ 39.3 Billion, the market is projected to reach a US$ 94.5 Billion valuation by 2033.
A balanced diet is essential for children's growth and development during the first few years. By the age of 5, around 60% of adult height is accomplished. Inadequate intake of nutrients may hinder the kid’s overall development. But, nowadays as many moms are working, kids are missing out on a balanced nutritious diet. To ensure that their kids gain all essential nutrients, working moms are more inclined to purchase nutrition-rich food products present in the market. Thus, the increasing number of working mothers is the key factor driving the kids nutrition market.
The US Census Bureau reported that 32% of all employed women were mothers in 2018. Two-thirds of the 23.5 million were mothers with children under 18 who worked full-time. According to US labor force participation, in 2021, 71.2% of moms with children under 18 were either working or actively seeking a job. Even higher, 75.3% were mothers who were unmarried, widowed, or divorced. Around 75.5% of mothers with children under the age of six were employed in 2021. This shows that the proportion of working mothers is increasing rapidly over the past years. Therefore, with the increasing number of working moms the demand for nutritious food products for kids is expected to rise as they want to ensure that their children get all the required nutrients.
Which Region is projected to offer the Significant Opportunity to the Kids Nutrition Market?
In North America Kids Nutrition Market was valued at US$ 20.9 Billion in 2022 and is estimated at 22.2 Billion in 2023. It is projected that Kids Nutrition Market in North America will be worth US$ 38 Billion by 2033.
According to the United States Department of Agriculture (USDA), 6.2% of U.S. households with children had food insecurity. These households were not able to provide adequate nutritious food for their children. Many initiatives are carried out by the U.S. government to provide high-quality nutritious food for these children. Thus, government initiatives and increasing awareness of nutritious food products are likely to favor the kids nutrition market in North America.
United States Kids Nutrition Market Analysis:
The United States Kids Nutrition Market is expected to grow to be worth US$ 29.6 Billion by 2033, with an absolute dollar growth of US$ 10.4 Billion from 2023 to 2033. The Kids nutrition market in the United States has grown at a CAGR of 5% from 2018 to 2022 and is expected to grow at a CAGR of 4.4% from 2023 to 2033.
In 2021, the median income of US households was US$ 70,784, an increase from the previous years. Between 2020 and 2021 the real median earnings of all workers increased by 4.6%. As the number of both parents working is increasing there is an increase in household income. Along with this, many innovations in kid’s food products are contributing significantly to the increasing demand for kids nutrition products in the U.S.
United Kingdom Kids Nutrition Unit Market Analysis:
The United Kingdom market for kids nutrition is expected to grow to be worth US$ 4.4 Billion by 2033, with an absolute dollar growth of US$ 1.6 Billion from 2023 to 2033. The market in the United Kingdom has grown at a CAGR of 5.3% from 2018 to 2022 and is expected to grow at a CAGR of 4.7% from 2023 to 2033.
According to the U.K. Office of National Statistics, from 2021, the practice of both parents working full-time has increased. Mothers and fathers had greater employment rates in 2021 than men or women without dependent children. In 2021 the employment rate for mothers was 75.6%, greater than for women without dependent children whose employment rate was 69.1%. These statistics reveal that the kids nutrition market is likely to witness significant growth in the forthcoming years as the rate of working parents is increasing.
China Kids Nutrition Market Analysis:
The market in China is expected to grow to be worth US$ 8.1 Billion by 2033, with an absolute dollar growth of US$ 3.8 Billion. The market in China has grown at a CAGR of 7.9% from 2018 to 2022 and is expected to grow at a CAGR of 6.5% from 2023 to 2033.
Under-five stunting, wasting, and overweight rates are 8%, 1%, and 9%, respectively, in China. China’s government launched a national program for food and nutrition with the aim to reduce the rate of obesity and overweight among children and increase awareness regarding children’s health. Such initiatives by the Chinese government will lead to an increase in demand for kids nutrition products.
Japan Kids Nutrition Market Analysis:
In Japan, the market is expected to grow to be worth US$ 6.8 Billion by 2033, with an absolute dollar growth of US$ 2.6 Billion. The market in Japan has grown at a CAGR of 5.7% from 2018 to 2022 and is expected to grow at a CAGR of 5% from 2023 to 2033.
According to Japan’s Health, Labor and Welfare Ministry survey, in 2021 there were 76% of working mothers with children under age 18. This was the highest of all time. In keeping with the government's strategy of enticing more women into the workforce as the population falls, the ministry observed that more businesses are embracing childcare leave and shorter working hours. This will also increase household income, which can further boost the market.
Which product type of Kids’ Nutrition is projected to Witness the Fastest Growth?
Prebiotic & Probiotic Supplements product of Kids Nutrition is projected to witness the fastest growth as it has grown at a CAGR of 6.2% from 2018 to 2022 and is expected to grow at a CAGR of 5.4% from 2023 to 2033.
An estimated 5.2 million children below 5 years lost their lives because of diseases that were preventable and treatable. Of which 1.5 million were from the age group 1 to 11 months and 1.3 million belonged to the 1 to 4 years age group. While the remaining 2.4 million were newborns. The prominent causes of death were diarrhea, malaria, congenital anomalies, pneumonia, and birth complications. All of these were preventable and treatable with the help of simple and affordable interventions like adequate nutrition, good quality food, and immunization.
Prebiotics and probiotics are good bacteria that are present in our guts and help in the digestion process. They can also aid in the fight against disease-causing bacteria. Pediatrician suggests parents give kids prebiotic and probiotic supplements to immune them from gut-related diseases. Increasing knowledge of the beneficial effects of prebiotic and probiotic supplements is leading to the growth in their demand.
Key players in the Kids nutrition market are Abbott, My Lunch Buddy, Good Wolf, Mead Johnson & Company LLC, Danone, Nestle, Perrigo Company Plc, Arla Foods Amba, Yamo AG, Nutribud Foods, and Else Nutrition.
Few of the recent developments in the Kids nutrition market are:
By Product type
By Distribution Channel
By Age
By Application
By Region
To know more about delivery timeline for this report Contact Sales
The global market is worth US$ 55.2 Billion in 2023.
The global market is projected to witness a market size of US$ 94.5 Billion in 2033.
The market grew at a CAGR of 6.4% from 2018 to 2022.
The market is projected to grow at a CAGR of 5.5% from 2023 to 2033.
Prebiotic & Probiotic Supplements is the key product type for the Kids Nutrition which is projected to grow at a CAGR of 5.4%.
Kids Nutrition products distributed by Retail Sales channels are projected to witness significant demand from 2023 to 2033 and are expected to grow at a CAGR of 5.3%.
The market in the United States is projected to witness a market size of US$ 29.6 Billion by 2033, and is expected to grow at a 4.4% CAGR from 2023 to 2033.
Abbott, My Lunch Buddy, Good Wolf, Mead Johnson & Company LLC, Danone, Nestle, Perrigo Company Plc, Arla Foods Amba, Yamo AG, Nutribud Foods, and Else Nutrition are the key players in the market.
